Press Release

Invafresh Launches Next Evolution of Fresh Food Retail Scale Management Technology

Toronto – March 9, 2021 — Invafresh, a leading provider of integrated fresh-native technology solutions for grocery retailers, reimagines fresh operations with the next evolution of its advanced scale management software. Invafresh’s advanced scale management solution sets the precedent for transformative functionality with its robust item and price maintenance, reliable nutritional label distribution, multi-department asset, and resource management.

“Invafresh is redefining what today’s leading grocery retailers need when it comes to fresh food retail technology solutions,” says Tim Spencer, President, and CEO of Invafresh. “With the release of our advanced scale management software for fresh, we’ve made it easier and more economical for our customers to centrally manage scales and optimize utilization of the software. With our most secure and reliable release ever, customers gain superior visibility into scale performance, improve pricing consistency and reduce labor costs. It is a game-changer for grocers looking to grow fresh operations.” Invafresh’s advanced scale manager is a multivendor scale management solution for fresh food retailers who demand maximum performance and manageability along with wide flexibility in equipment selection. It utilizes proprietary ScaleLink drivers to communicate with scales and labeling equipment from all major manufacturers. Retailers can seamlessly manage and distribute item-level data and scale resources to their entire network of production scales and labeling equipment and monitor the health of the scale network to safeguard against inaccurate item data as well as offline scales.

“With this release, we focused heavily on user experience and security enhancements with features such as Single Sign-On (SSO),” says Gary Lais, VP of Scale Management Solutions. “We’ve also made the management of shared multi-department scales efficient with the ability to more easily view and update by physical scale. This evolution offers a better user experience with the application and much faster screen loads.”

Built to work with, rather than instead of existing technology infrastructure, Invafresh’s agile scale management solution with intuitive UI allows for a single point of data entry and extends down to each labeling device located at store level. Invafresh’s scale manager centrally distributes all PLU data including nutritional ingredients and allergen information such as trans fats, country of origin labeling (COOL), to ensure all in-store labeling is done correctly to meet regulatory as well as merchandising requirements. Robust item integrity also ensures food retailers’ price accuracy commitment to grocery consumers and is critical for building trust with today’s conscientious customers.

Data integrity in fresh is critical for achieving operational excellence and Invafresh’s scale manager is a key building block for optimizing today’s fresh operations. Seamless integration with Invafresh’s Fresh Food Retail platform is an integral part of maintaining an accurate real-time inventory, which is not only useful for visibility of store-level stock positions but is also essential for effective production planning and fresh ordering.

“There is no better time to invest in grocery retail technology to meet changing market and consumer demand. Invafresh’s fresh-native scale management solution is accelerating fresh operations and as the food retail industry continues to evolve, Invafresh’s scale manager is designed to serve food retailers’ current goals and future needs” concludes Tim.

About Invafresh

With a combined 500+ years of Freshology experience, the heritage of Invafresh has enabled fresh food retailers to create extraordinary store operations performance and differentiated customer experiences. As the leader of Freshology, Invafresh is deployed in over 350 grocery retailers spanning a global reach of 35 countries with more than $100 million of Fresh revenue being transacted daily, to provide AI/ML demand forecasting, merchandising, replenishment, sustainability and compliance, and waste prevention solutions.  

Learn more at About Us | Invafresh.

Media Contact

Ron Margulis
RAM Communications
908.337.0020
[email protected]

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