Invatron Technology Helps The Fresh Market Provide the Freshest Food to Guests

US Specialty Grocery Chain The Fresh Market has chosen Invatron's Automated Fresh Ordering solutions to boost fresh foods operations and quality.

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TORONTO–(BUSINESS WIRE)–Specialty grocer The Fresh Market is known for their high quality fresh meats, produce, prepared foods and baked goods. To help ensure the freshest food is always available, The Fresh Market, Inc. has chosen Invatron’s Systems Corp. (Invatron) fresh ordering software solution which allows for the automated replenishment of fresh food products across its 159 stores.

All fresh ordering will be automated with a predictive real-time demand sensing forecast engine that provides visibility into backroom products, the ingredients required to produce ready-made fresh products, and the products that are in transit, to optimize freshness and drive sustainability through shrink reduction.

Invatron’s Fresh Food Retail Management solutions are already a key component of The Fresh Market’s operational efficiency. The Fresh Market has adopted Invatron’s production planning, recipe manager, food traceability, and scale management software solutions to help grow and diversify their fresh foods category.

“With Invatron’s software solutions, we are able to ensure precise production planning, manage ingredients needed for foods prepared in store, allow for better traceability on all fresh foods, and manage supply to ensure the freshest product is delivered at all times,” said John Bishop, Group Vice President, Retail Operations, The Fresh Market, Inc.

“We are excited to expand our partnership with The Fresh Market. As a fresh-native software solutions provider, this is a great strategic fit for us with The Fresh Market’s high volume of in-store produced fresh foods,” said Tim Spencer, President and Chief Executive Officer, Invatron. “Our fresh ordering solution will help The Fresh Market with demand planning and replenishment to ensure fresh products of high quality are in-stock at the right levels across their fresh foods assortment and offering. We are pleased to be supporting The Fresh Market on their digital transformational journey and look forward to working together for continued success.”

About The Fresh Market, Inc.

Since 1982, The Fresh Market, Inc. has helped guests make every day eating extraordinary with time-saving meal solutions, unique ingredients, and delicious food for any occasion. From fresh produce and exceptional meat and seafood, to signature baked goods and thousands of organic options, this specialty grocery retailer has something to please every palate. The Fresh Market currently operates 159 stores in 22 states across the U.S., inspiring guests to discover new flavors and cook with confidence. For more information, please visit or follow the company on Facebook,TwitterInstagram and Pinterest.



Aneta Ranstoller
VP of Marketing, Invatron
[email protected]
905.363.3299 ext. 370

Meghan Flynn
Director of Communications, The Fresh Market
[email protected]